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Two regions. Two paths. Two worlds. - Why the origin of our wool isn't a detail, but a commitment.

Two regions. Two paths. Two worlds. - Why the origin of our wool isn't a detail, but a commitment.

Not all wool is created equal. It doesn't begin with the yarn—it begins with the animal's life. With the climate in which it grows. With the way it is kept, and how the nomadic family treats it. Anyone who understands this origin realizes that there is a world of difference between wool and wool.

Outer Mongolia – a sovereign state characterized by vastness, wind, and a deep-rooted, ancient nomadic culture. Yaks, camels, goats, sheep, horses, and cattle live here in pristine surroundings, usually accompanied by humans, the nomads who have roamed with them throughout the year for generations. The animals follow the rhythms of nature; they live in movement and freedom. Their undercoat is traditionally combed out by hand once in the spring – when the animals shed their fur. No coercion, no cutting. Just patience, calm, and respect. Handcrafted.

The combed-out animal hair is carefully sorted in our cooperatives, and the nomads are paid immediately for this raw material. This undercoat is then cleaned in the laundries and prepared for further processing. What emerges there is not an industrial product. It is lived mindfulness, condensed into tangible and highly valuable quality.

Inner Mongolia is a completely different story – an autonomous region in northern China, industrialized and globally connected. Wool is also produced here. However, the methods used are different, with a few exceptions. Many nomads have been forced to settle down and produce wool on large farms for the global market, with greater environmental impact. The animals live in static conditions, often in confined spaces, usually within fences. Even outdoor farming means little exercise, little stimulation, little nature, and excessive overgrazing. The wool is harvested partly by hand and partly by machine – efficiently, mass-marketed, and heavily industrially processed, often without any trace of origin in the true sense of the word.

And this difference is evident not only in the way the wool is kept, but also in its quality. Microns – the diameter of individual fibers in micrometers – prove that the more natural the animal's life, the finer the wool. But beyond numbers, what counts is what no laboratory can measure: the appearance, the structure, the feel.

Only the animal that lives in the changing seasons, without overgrazing, that experiences wind, sun, and cold, develops a coat that is denser, more even, and at the same time more vibrant. Wool with character, of the finest quality.

Verena von Eschenbach's fine products are made exclusively from this naturally grown hair in Mongolia. They are not mass-produced, but rather carefully, in small, limited quantities. Not for the market, but for people who know what's good for them. Each product carries a promise: its beauty is rooted in authenticity—in its origins, in its dignity, in the knowledge of what's essential.


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